Regardless of your religious background, if you're a kid, Easter always means chocolate and lots of it. Growing up you didn't care what the brand was, whether it was pure milk chocolate or chock pull of palm oil, imitation mockolate. Whether is was in the shape of an egg, a bunny, a train or your favorite cartoon character, all you cared about was that it was chocolate.
Then along came Kinder Surprise eggs. A perfect marriage of dark and white chocolate and a very cool surprise in each egg. They were certainly a treat and caught on pretty quick despite their disturbing ad that was most certainly conceived while under the influence of really bad chocolate or after questionable chocolate brownies.