If you owned a rubber gasket company in the '80s you suddenly had a new demographic besides mechanics and plumbers. Suddenly teenagers everywhere were wearing little black rubber rings as bracelets (thanks Madonna!) and were asking for funky colors besides black (cue the neon again). The more you wore the cooler you looked (and the longer it took you to get ready in the morning).
Choose Life / Frankie Says / Don't Worry Be Happy.....
When you're wearing a T-shirt that can cover you and all your friends at once, the best thing you can do to distract a person's eye from realizing how strange that looked was to slap a phrase in huge, bold, black letters. Hit songs of the day by Wham, Frankie Goes to Holly Wood and Bobby McFerrin gave inspiration for the phrases.
Stone and Acid Wash Jeans
Off the Shoulder Look